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Case study / 02

Docs’n’Dash

A digital space for managing documents, clients, tasks and essential business data.

ProjectDocs’n’Dash
AreaDigital product / UX/UI / Website
ScopeProduct design, UX/UI, website, landing page structure
MaterialApplication website / Workspace preview
Docs’n’Dash homepage presenting the product and a business workspace preview
Revenue under control Client activity Documents Next actions
01 / About the product

One place to manage your business

Docs’n’Dash organises work for small teams and independent professionals around money, clients, documents and next steps.

The project screenshot shows the product’s marketing story and workspace preview: revenue, active clients, documents, follow-ups and weekly priorities in one clear layout.

02 / Challenge

Challenge

Present a comprehensive product as a clear workspace that keeps essential data easy to find and everyday steps simple.

01

Build the landing page narrative around real work: revenue, clients, documents and next actions.

02

Keep the product preview readable despite the many types of information in one dashboard.

03

Distinguish the marketing message from the application interface while maintaining a shared UI language.

03 / Information architecture

Information structure

The diagram shows only the areas visible or described in the available material: revenue, client activity, documents, follow-ups and next actions.

On mobile, this structure becomes a simple list to preserve readability.

FoundationDocs’n’Dash workspace
FinancesRevenue / Costs / Available funds
ClientsClient activity and follow-ups
DocumentsDocuments in the context of work
ActionsUpcoming priorities
WebsiteProduct presentation and a call to action
04 / User experience design

UX that makes complexity manageable

The interface establishes a hierarchy: the product promise first, then a workspace preview with data, client activity and an action list.

The visible layout reduces competition between elements. Lines, segments and short labels let the main dashboard hold a wealth of information without visual overload.

Enlarged Docs’n’Dash workspace preview with metrics and an action list
Hierarchy

A large headline describes the product, while the preview shows how it works in practice.

Navigation

The visible menu includes home, about, pricing, contact, login and a workspace creation CTA.

Clarity

Data and tasks are separated by lines, short labels and restrained contrast.

05 / Dashboard

Dashboard

The workspace preview is central to the product story: key figures, client activity and next actions come together in one dashboard.

The homepage preview brings essential business data and current tasks together in one place.

Full Docs’n’Dash screenshot showing the promotional hero and workspace preview dashboard
06 / Design system

A system designed to grow

The visible product system uses a dark surface, blue accent, simple divisions and dashboard-style components.

The logo, navigation, buttons, workspace panel, labels, metrics and action list form a shared visual product language.

Docs’n’Dash logo
Navigation

Menu, languages, login and the main workspace creation CTA.

CTA

A blue button provides the main conversion accent.

Workspace panel

The preview uses segments, lines and short operational labels.

Metrics

Revenue, client activity and percentage change appear as dashboard elements.

Action list

A weekly list organises the next steps in your work.

Typography

Large marketing typography contrasts with the compact UI.

07 / Product marketing website

A product that needed a clear story

The marketing website explains the product through one strong message: revenue, clients and tasks in one clear workspace.

The application and website have distinct roles: the landing page establishes the promise and guides people to a CTA, while the workspace preview shows how the product organises daily work.

Visit Docs’n’Dash ↗
08 / Scope

Project scope

  • 01Product design
  • 02Information architecture
  • 03UX/UI
  • 04Dashboard preview
  • 05Website design
  • 06Landing page structure
  • 07Product positioning
  • 08Communicating value
09 / Outcome

Outcome

The result is a structured SaaS product presentation with a clear interface language and a marketing story centred on the workspace.

The case study shows consistency between the website’s promise and the product: data, clients, documents and next actions communicated as one working system.

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